Thursday, October 11, 2012

What the church could learn from Trader Joes

I'm a frequent flyer at Trader Joes.  It's on my way home from the gym, and makes me happy every time I'm there.  The creative packaging, fresh produce, beautiful market flowers, friendly crew, free samples, great coffee.  I could go on and on.   It's an errand I always love, and I always leave with a happy heart.  It sounds weird for a grocery store.  

It got me thinking.  
Why isn't the church more like Trader Joes?
Both the "c" and the "C."
I'm disgruntled with both these days.

At Trader Joes...
Everyone is welcome.
Smiles and friendly faces are everywhere.
Coffee is terrific.
You can try a sample, and like it or not...and that's ok.
Gorgeous flowers and bits of nature are in abundance.
Creativity, art, and humor is abounding.
Clever marketing.
"Fearless" Flyers introduce new products with ingenuity and amusement.
Help is in every aisle.
Colors of the rainbow at every glimpse.
Offers to assist on every visit.
Recipes and advice is exchanged freely.
No judgement.
Happy sounds.
Positive, flowing energy.

...and the list goes on......


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  8. It seems that you are promoting Trader Joes. Based on your experience at this hub, you are enjoying every single stay and every purchase you have. If I were to shop here will you guarantee me to have just the best experience? I am expecting just for the best in life here. Thank you for the information.

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  10. Amazing! I've just returned from church where this exact message was being preached. It was a timely "heads up" as to what the church {big C and little c} should really be like. God is obviously whispering something into your heart right now Julie...keep listening:) M xo